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People have a lot of options when they want to go out to eat. Florida has over 40 thousand eating and drinking establishments—over 6 thousand ....

Manufacturing has always been the backbone of American innovation and excellence. But, employee engagement in this sector remains at ....

Employees are the key to implementing lean manufacturing techniques. They are responsible for reducing lead times across the company that ....

Text marketing builds deeper engagement with your dealership. It’s a targeted message that’s brief, focused, and easy to understand. This works ....

Through text marketing, dealerships develop valuable leads into new customers, while maintaining a direct connection with repeat customers. It ....

Improving the customer’s experience is the goal of every small business that offers services. The little improvements made along the way ....

Over a third of employees working in the manufacturing industry feel that they are fully engaged with their company. These employees are ....

Customer engagement is related to overall profitability with your brand. Engaged customers are more likely to be repeat shoppers and buy ....

To be successful, manufacturers across the United States rely heavily on their employees. They are the heart of the operation, which is why ....

Dealerships using text marketing can expand their reach while collecting valuable customer data. It’s the most versatile tool to engage with ....

In today’s consumer-driven culture, brands are expected to deliver value at the best price possible. A rewards program has the power...

Consumers are more sophisticated than ever before. Most have done hours of research before going into a dealership to look at new cars ...

As a small business owner, you’ve probably heard a lot about marketing automation but just aren’t sure what it is or how it works. You ...

Powerful technologies have created a major disruption in the retail industry. It’s changed the way consumers shop and what they expect ...

Sending emails to your customers continues to be one of the most effective marketing channels available. What drives emails success is ...

Digital marketing has gone beyond email and pay-per-click ads. The popularity of smartphones has opened doors for you to reach out ...

You already know that one of the best ways to directly reach your customers is through an SMS campaign (text messages). Unfortunately ...

Text message marketing is probably the newest way of communicating with your customers. But, before you send your first text, you’ll need to ...

Retailers across the United States are beginning to recognize the benefits of customer loyalty programs that can be brought to their business ...

The number of U.S. adults who own a smartphone has reached 81%. That figure is even higher, 94%, for consumers between the age of 18 and 50. This means ...

Small businesses can improve customer engagement through social media, but trying to maintain their accounts can seem a bit overwhelming. First problem...

A great customer experience is the goal for every business, but it’s a higher priority for everyone in the service industry. Competition in the marketplace...

Engaging with your customers depends upon every point of contact that you can make. Interacting with them while they are in your store is much easier than...

The concept of SMS or text-based marketing is relatively new to most small business owners, even though it’s been around for years. At first, there may seem...

It’s no secret that word of mouth advertising is one of the most effective ways to grow your business. People trust word of mouth recommendations...