Blog
A Short Guide to Sending Multimedia Messages (MMS)
Text messaging is one of the best ways to capture your customers’ attention. The two most common types of texts you can send are Short Messaging...
Bulk SMS: A Cost-Effective Way to Engage Your Customers
Bulk SMS messages allow you to engage with your audience in a cost-effective way. The open rates for bulk SMS are as high as 98% and the messages...
7 Ways Sports Leagues Can Use Text Messaging to Improve Communication
For decades, sports leagues and rec clubs have used email as their primary way to communicate with individuals and teams. Email is still a useful...
How Dry Cleaners Use Text Messaging to Improve Quality of Service
Over the past five years, the dry cleaning and full-service laundry industry has experienced a shift in demand and consumer preferences due to an...
Here’s How QR Codes Can Improve the Customer Experience
The QR code has seen a recent surge in popularity. More businesses are using these matrix-codes to inform and improve the customer experience...
Text Messaging for Property Managers
Traditional forms of connecting with your tenants, such as mail or printed flyers, are now obsolete. If you’re still slipping important announcements...
How Text Messaging Helps Health Care Providers Connect With Their Patients
Health care providers, such as physicians, dentists, and optometrists, know that improving patient engagement can improve patient health...
Best Practices for Scheduling Automated Texts
Sending automated texts is one of the easiest ways to stay in touch with your customers. It’s direct, targeted, and has become a necessity for...
6 Ways to Improve Two Way Texting With Customers
The increasing popularity of text messaging makes it easier than ever to get in contact with the customers that matter. As a preferred way to communicate...
How Gyms and Fitness Centers Use Text Messaging to Increase Memberships
With every new year, gyms and fitness centers see a surge of new customers, all with the goal of getting into shape and living a healthier lifestyle...
Real Estate Text Message Marketing: Connect With More Buyers and Sellers
In the past, phone calls were a real estate agent’s primary way of communication. But in the last few years, this has changed dramatically...
How Salons and Spas Use Text Messaging to Build Loyalty
It’s no surprise that spas and salons depend on repeat clients. But, retaining clients goes beyond providing top-notch customer service. It requires...
How To Write the Perfect Text Message for Your Customers
Sending text messages to customers is a low-cost, high return marketing activity that’s easier to do than you think. But before you write your first...
How To Use Text Keywords to Grow Your Customer List
Texting a keyword to a short code is the easiest way for you to grow your customer list. But getting personal information from your customers can be...
Innovative Ways to Improve Community Engagement
Effective communications for city governments and small municipalities require improving public access to timely and helpful information. Yet, this has been...
5 Ways Cities Can Improve Community Outreach
For cities and smaller municipalities, reaching out to the community comes with mixed results. The reason for this is because they continue to use traditional...
Smart Strategies for Coupons and Discounts
Today’s consumer wants to maximize the value of a dollar. Regardless of age, they strongly feel that coupons and discounts are very important when...
The 4 Golden Rules For Running Your Loyalty Program
Your loyalty program provides a buffer against the ever-changing retail landscape. It targets and rewards customers who make frequent purchases...
How To Fix Your Customer Engagement Problems
A strong customer engagement strategy helps you retain more customers and form strong relationships that can last for years. Having a customer-centric...
4 Convincing Reasons Why Hotels Need Mobile Marketing
Worldwide mobile device usage has skyrocketed over the past decade, and it’s not just because of social media. Most of us use a mobile device to search...
Measuring Customer Engagement
According to a recent Gallup study, fully engaged customers represent a 23% premium in terms of share of wallet, profitability, revenue, and relationship...
Cost-Effective Ways to Build and Leverage Your Customer List
The restaurant industry is one of the most competitive industries out there. Over 70% of new restaurants go out of business within three years. This makes the...
Maximize the Power of Mobile Coupons, Offers, and Discounts
Coupons can influence a customer to purchase a brand they don’t typically buy. Anything that saves your customers money will quickly get their attention...
Get Started With Mobile Marketing in 6 Simple Steps
With all of the competition today, restaurants need to find new, innovative ways to increase foot traffic. Traditional ways of attracting new customers...
The Most Effective Customer Engagement Strategy to Use in 2020
Finding success in today’s marketplace can be very difficult. On average, people are exposed to 4,000 or more ads in a day. How can new customers ....